The winter wind carries a biting chill, brushing against our cheeks as if to remind us of time’s relentless passage. Yet, the arrival of Christmas transforms this cold season into one filled with warmth and love. The twinkling lights on the streets, the gentle jingle of bells in the air, and the sight of children holding cups of hot cocoa remind us that winter is not just about frost and snow but about connection and joy. “Winter’s sunlight may be faint, but it can still melt the snow; Christmas love may be quiet, but it has the power to light up the coldest season.” Christmas reminds us that even in the chill, there is light, love, and an enduring warmth to carry into every day.


MENU 62 NEW ARRIVALS

KAMONUJ x 30MENU

SPRING/ SUMMER

THE BACKWARD VENDOR

The Backward Vendor does not rely on or look to current trends, we look to traditional craft, to traditional techniques, to handmade process and to design
Collections are made with the greatest care; with the purpose of guiding, informing and introducing the art of handmade, and the perfect imperfections of leather.

“Love, blessed, and joy” are 30menu core values. We believe what makes lives beautiful is the connections and mindfulness we have when meeting each another. To feel and immerse in little details of life can bring us powerful energy. 30menu aspires to be a bridge and connect all of us together with trust and love, life with life.

FALL/ WINTER

SOL by 30MENU is made of beautiful materials and classic silhouettes that make it a must-have in your wardrobe. It's made from soft black leather with rounded square toes and vamps that give it a classic look. In addition, concealed wedges are added to streamline the shape.

SOL mary jane

KAZUMI TAKIGAWA

Kazumi Takigawa Born in 1986.  Majored in Sculpture at Tama Art University. Waxed-cotton bag was born in process of studying sculptural materials. Started selling them in Tokyo, japan from 2011.

The simple craft paper bag reproduced with long-term use materials.

Tons of paper are made and used everyday.  They are often used in short-term purposes because the material is suited for it.  Paper bags are also used temporarily and easy to dispose despite of their great design to carry things*.  This bag is made to use the great design for a long time in daily life and to feel fondness.

With a focus on craftsmanship and beauty in life , we offer high quality pieces that is made to last beyond the season. Made in HONG KONG with finest fabric from JAPAN/ EUROPE, 30menu is a place where you can find timeless essentials to add into your own uniqueness.

ABOATONTHERIVER

Nighttime, Sleeping together, Waking up together, Breakfast